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QUICKSCAN Indexed-Video Electronic Publishing
OVERVIEW


QUICKSCAN® works by Indexing video material at the source, in a proprietary method that makes images and motion video retrievable by users, on existing VCRs and Digital Video Recorders like TiVo, with no additional equipment. It is similar to time code, but significantly better for its purpose.

Whereas SMPTE/EBU time code addresses a LOCATION on a tape or disc, the QUICKSCAN address identifies the CONTENT of the image, or QUICKSCAN page. It is a true 'unique identifier' for audio-visual information.

Since television inherently delivers 1800 frames per minute (NTSC) or 1500 per minute (PAL) its speed is orders of magnitude beyond any current dial up internet service. Note that each image (page) can be a reasonable quality color photo or ±600 alphanumeric characters. Any visual language can be imaged and transmitted.

Just as "bits and bytes" are the building blocks of the digital world, "fields and frames" are basic units of broadband television and video. QUICKSCAN® intercepts the process at this fundamental level.

With "jog-shuttle" or editing-class VCRs and DVRs, individual fields or frames can be used as pages of information. For lesser quality platforms, the system may be slowed down as required. (Like Time Code, the indexing can also be machine-readable.)

"One-way" television becomes "interactive video" when captured on a video recorder and searched using QUICKSCAN® indexing. Interactivity is "local" in the same way a CD-Rom is termed interactive.

QUICKSCAN® content can be stored on a cassette or DVD, or downloaded over normal TV and cable services.

In "distributed broadband multi-media" terms, think of it as "press PAUSE for text and graphics" and "press PLAY for sound and motion". Or, think of it as "electronic microfilm".

APPLICATIONS:

QUICKSCAN® 's inherent advantages work best with highly photographic, or high motion-video content, intended for one-to-many mass markets, delivery globally on an advertiser-supported basis. In short, it is a natural extension of commercial television.

EXAMPLES:

Multi-media type or CD-Rom type electronic magazines, newspapers, catalogues, listing services, photo-classified ads, etc.

Obviously the size of the database affects the speed of access by scrolling. (visual mode) But as an example, a test WALL STREET JOURNAL in all stillframe-form, downloaded in just 47 seconds NTSC transmission time. It can be searched from end to end on "jog-shuttle" class VCRs in less than 5 seconds.

QUICKSCAN® may offer an alternative distribution route to video recorder platforms for existing time-dependent Internet or CD-Rom services. Conversion to Indexed-Video is quite straightforward.

ADVANTAGES:

Global Broadband delivery to existing or easily upgraded hardware available now. No obsolescence factor, even when HDTV is introduced.

Forced exposure to advertisers' messages during scrolling restores traditional "display advertising" role in financing services.

Like Voicemail, which uses the existing touch tone instrument and dial network, QUICKSCAN® uses hardware and delivery channels already in hundreds of millions of homes and offices worldwide. International standards conversion is routine.

INTELLECTUAL PROPERTY STATUS:

The QUICKSCAN® method was patented in the USA, Canada and other key markets. The patents have now expired.  Expert legal opinions have judged it defensible new art. There are also registered Service Marks and claims of Screen Copyright in the Intellectual Property package.

The patent related to any material technically meeting the definition of "video" at the production end and at the users end. How it is transmitted and where it is stored, is irrelevant. Cassettes, recording video discs, hard drives may all be used.

OPPORTUNITIES:

QUICKSCAN® in its "visual mode" is offered for non-exclusive license, similar to franchising, on terms generally based on a royalty on revenues generated by the use of the system. The cost of entry is very low, since no capital investment is required for many applications.

There are opportunities to acquire territorial master licenses which allow sublicensing to third parties as well as in-house use.

The development of the "machine readable mode" of QUICKSCAN requires some development along lines clearly understood by the inventor. The goal will be an 'open standard' for all Digital Video Recorders which can break the barrier of stand-alone set top boxes currently in the marketplace.

There is an opportunity for joint venture market development, either globally, or territory by territory.

Check the IDATE publication for further background on the methodology and its history.